Enabling scale with localised and innovative creative
The opportunity
CRAFTD London, one of the fastest growing men’s jewellery brands and was looking to further scale customer acquisition. Taikun Digital, with our global team of creative experts, was ideally positioned to help them tap into Latin American audiences across USA and South America with localized evergreen creatives and strategic net-new creative assets.
What we did
- Localized assets optimized for Latin American audiences, including translations and culturally relevant edits
- Translated and localized the CRAFTD London Mexican website
- Strategic net-new creative assets for English and Latin American audiences
Long-term fans of the CRAFTD London product and brand, we were excited to dive into their creative archive, optimizing winning creatives that we see in our own feeds for a new audience, while also pushing the boundaries on new assets with our own ideas.
Phil Kiel, Paid Social Director