Paid Social Strategist

Thanks so much for viewing the job posting, and for your interest in joining the Taikun Digital team. We’re a small remote-only team (5 full time team members and counting!) that’s growing quickly in both team size and revenue.

Before we get into the role and what it entails, here’s a bit about the culture here at Taikun Digital.

Transparency

We pride ourselves on being extremely open about everything. Our systems, processes & training are accessible to everyone. We also share financial details, sales information, and more with the team on a regular basis. We work to foster an environment where sharing is not only encouraged, but celebrated. Every company claims to be transparent, but at Taikun we believe every team member should have access to all company information so that it is always clear how your efforts are affecting the company as a whole. There are no “cogs in the machine” here.

Feedback

Feedback is critical to growing and improving. Everybody has great ideas for how we can improve and grow. Constructive feedback in all directions is encouraged.

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Iterative Improvement

Improve a little every day. Small improvements compound over time. End every day a little better than you started. This includes our systems, processes, and everything else about the business. We do not want you to improve only to help the company; we place a very high importance on your personal and career growth as a PPC professional. We require team members to spend at least 5 hours a week (of paid time!) on education, and the company pays for educational resources for team members. And we’re always improving our operations as well.

Celebration

We love to celebrate wins! Whether it’s team member wins, company wins, or personal wins, we believe it’s important to celebrate the good. We celebrate wins on our weekly team call, and we even have a dedicated success slack channel.

• Set up and launch paid social campaigns on various platforms 

• Lead the paid social ad account management and budget tracking
• Developing strategies for how to grow the account and drive better results

• Monitor campaign performance and making data-driven recommendations for optimization

• Helping junior Paid Social employees learn the ropes

• Collaborate with the creative team to develop effective ad copy and creative assets

• Filming reporting videos and having strategy calls with clients
• Creating and presenting reports on campaign performance to clients and internal teams
• Participating in calls and contributing ideas for campaign strategy and optimization

• Stay up-to-date with industry trends and changes to social media algorithms to ensure campaign effectiveness

• Working with the operations team to help refine and improve our paid social processes